We Define IT Consulting

We Define IT Consulting has been serving the Brooklyn, Northwestern PA, Western and Central New York area since 2007, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Fight Back Against Downtime with Proactive Maintenance

Fight Back Against Downtime with Proactive Maintenance

It’s natural for businesses to rely on their tools, like IT, to achieve success, but if you don’t take care of your systems, it could lead to downtime. You can bypass many of these challenges with the right approach to technology maintenance. We want to highlight some of the proactive methods you can use to keep downtime to a minimum.

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Being a More Sustainable Business Helps More than the Environment

Being a More Sustainable Business Helps More than the Environment

Being a green business is certainly not a bad thing. Not only does it help boost your company's environmental friendliness, but it can often attract customers and clients who prioritize the environment. Less mentioned, however, is how being greener can actually give your business an advantage in the right circumstances.

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Benefits AI Brings to the Small Business

Benefits AI Brings to the Small Business

AI has become a major tool all throughout the modern economy. Businesses are using technology with built-in AI, and that’s because it improves operational efficiency. Let's take a look at some of the benefits small businesses can take advantage of with AI.

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Scope Creep Can Railroad Your Projects

Scope Creep Can Railroad Your Projects

Projects are a big part of the small business model. Whether they are projects to improve organizational efficiency or productivity or projects that are completed for customers, strong project management is extremely important. Scope creep happens when a project becomes less efficient because the demands of the project keep changing. In today’s blog, we will try to define scope creep and how to prevent it from being a problem for your business.

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What Makes Outsourced Managed IT Services So Different?

What Makes Outsourced Managed IT Services So Different?

Every business relies on technology for at least part of its operations. This means that every business—particularly those with operations that make IT an essential part of the process—will need access to some form of IT support.

For most small and medium-sized businesses today, managed IT is the best option. Let’s discuss a few reasons why this is.

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It’s Important to Know When to Cut Your Business’ Losses

It’s Important to Know When to Cut Your Business’ Losses

“Quit.” The q-word is (at least, in the business setting) one of the worst four-letter words someone can use… usually. In the context you probably first thought of, yes, but there are plenty of times that quitting can directly benefit your operations.

For instance, let’s say you have a project that is eating all of your resources, with no real returns in sight. What do you do then?

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You Need Your Business’ IT to Match Your Business’ Size

You Need Your Business’ IT to Match Your Business’ Size

Technology is an essential part of most business operations nowadays, regardless of the size of the business… and how that size may change over time. As such, it is essential that the infrastructure that supports this IT can adapt to these swells and declines.

Let’s discuss why it is so important that your IT infrastructure fits your business and a few best practices for tailoring it.

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How to Minimize Cybersecurity Sprawl

How to Minimize Cybersecurity Sprawl

Obviously, we won’t tell you to cut down on your cybersecurity. That said, it can be easy to overinvest and overreach if you aren’t careful about what you’re implementing. This phenomenon is known as cybersecurity sprawl, and if not prevented, it can easily have serious consequences for your business. Let’s go into how to avoid this sprawl.

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Why It’s Good to Purge Your Digital Waste

Why It’s Good to Purge Your Digital Waste

So, what is digital waste?

Digital waste is all the useless data in our data storage that lingers until we do something with it. Extra files no longer needed, old emails and chats, and old, blurry pictures you never have and will never use… all qualify as digital waste. While it’s easy to discount digital waste as an annoyance (which it certainly can be), it creates a much bigger and more serious problem.

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How to Keep Engagement Up (Even in a Remote or Hybrid Workplace)

How to Keep Engagement Up (Even in a Remote or Hybrid Workplace)

Remote and hybrid work models have become more popular than ever, in no small part thanks to the improved technology businesses of all sizes can now access. Nevertheless, this shift has brought new challenges for organizations everywhere. One such challenge is maintaining and enhancing remote workplace engagement—a crucial aspect that directly impacts employee satisfaction, productivity, and retention.

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Automating Management Tasks Can Keep You Ahead of IT Problems

Automating Management Tasks Can Keep You Ahead of IT Problems

In business technology, automation reigns supreme, especially for tedious tasks that offer little to the individual performing them. Remote management epitomizes such tasks, and strategic automation can greatly enhance organizational productivity. Let’s examine how automation can help you stay proactive. 

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How to Scale a Growing Business (Using Technology to Your Advantage)

How to Scale a Growing Business (Using Technology to Your Advantage)

If you could generate more revenue without spending more, wouldn’t you?

If you share most people's goals and aspirations, the answer is a resounding and enthusiastic “yes.” Scaling a business is an important element of continued success—provided it is carried out correctly. Let’s discuss how you can help ensure your success, partly by implementing the right technology.

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Biometric Checkout is Coming (But Don’t Hold Your Breath Just Yet)

Biometric Checkout is Coming (But Don’t Hold Your Breath Just Yet)

Love them or hate them, self-service checkout registers in brick-and-mortar stores are here to stay… especially considering that research has demonstrated that Gen Z has about twice the level of buy-in to the automated point-of-sale terminals as Gen X does, and that self-checkout is the predominant form of payment today. With this success, many have wondered how welcome biometric payment processing might be.

As it turns out, it would seem it isn’t.

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Tip of the Week: Three Ways to Help You Manage Your Time More Effectively

Tip of the Week: Three Ways to Help You Manage Your Time More Effectively

Effective time management is crucial for productivity and achieving your goals. Unfortunately, it’s not always easy to be efficient. In today’s blog, we offer three very useful tips to improve your own professional efficiency.

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How Data Shapes Your Business Priorities

How Data Shapes Your Business Priorities

Over the course of a year, a month, or even a single day, your business accumulates and utilizes a lot of data. You need systems in place to make good use of this data, otherwise your business is leaving efficiency on the table. Today we want to go over some proper uses for your data and how to make the most of this golden opportunity.

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Invest in Technology to Avoid These Eight Operational Problems

Invest in Technology to Avoid These Eight Operational Problems

Businesses need to be cognizant of the role technology plays in today’s operations. Not only do you stand to lose ground on your competition if you fail to properly invest in your technology, it can have other negative effects on your business as well. This week, we outline eight things that can go wrong if you aren’t constantly looking to build a technologically savvy business. 

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How to Avoid Network Bottlenecks from Impacting Your Business

How to Avoid Network Bottlenecks from Impacting Your Business

Your network is a crucial part of your business, insofar as it is quite literally what powers your operations and enables you to work productively… at least, most of the time. Unfortunately, there is always the risk of a network bottleneck, or a limited capacity for data to move due to a lack of available bandwidth. So, how can these bottlenecks be avoided?

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There are Some Serious Benefits of Bringing On a New POS System

There are Some Serious Benefits of Bringing On a New POS System

Having an efficient and reliable point of sale (POS) system is essential for any retail or hospitality establishment. A robust POS system offers numerous benefits that can streamline the operations of the business and enhance customer and worker experiences. This week, we take a look at some of the main benefits of integrating a robust POS system in your business. 

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Looking for Your Business to Go Green? The Right Tech Can Help!

Looking for Your Business to Go Green? The Right Tech Can Help!

It isn’t unusual for modern businesses to turn more and more often to “green” technologies, partially due to the reduced environmental impacts that come with their use, and partially due to the operational advantages that many of these technologies also bring. Let’s discuss some of the options that even smaller businesses can embrace that bring these kinds of mutual benefits.

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Tip of the Week: Building Better Habits through Habit Stacking

Tip of the Week: Building Better Habits through Habit Stacking

Productivity is always a primary focus for a business today, which makes any effort to improve it a welcome one. We wanted to take a moment and introduce you to a simple concept to make it easier to develop productive habits: something called habit stacking.

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