We Define IT Consulting

We Define IT Consulting has been serving the Brooklyn, Northwestern PA, Western and Central New York area since 2007, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Ask a Tech: How to Choose the Right Laptop to Buy

Ask a Tech: How to Choose the Right Laptop to Buy

We spend a lot of time working with the technology that businesses rely on, including the laptop workstations used by just about everyone in many organizations today. As such, we wanted to share some of our insights so that you know what qualities you should look for when you’re ready to acquire some additional devices for your business.

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Should AI Development Be Stopped? Experts Say So

Should AI Development Be Stopped? Experts Say So

It seems that you can’t turn your head nowadays without seeing artificial intelligence being incorporated into some software or platform. However, many leaders in the technology space have expressed their concerns about—as they put it—the “profound risks to society and humanity” that AI poses, outlined in an open letter. 

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It’s Important to Be Selective With Your Business’ VPN…Here’s Why

It’s Important to Be Selective With Your Business’ VPN…Here’s Why

“I just wanted to take a second to thank the sponsor of this video, [insert VPN provider here], for supporting the channel!”

If you’ve been on YouTube in the past few years, this message likely sounds pretty familiar. Virtual private network providers have been taking advantage of the trend of influencer marketing to spread awareness of their largely obscure product—often, offering an enticing deal. While we have and will continue to promote the use of a VPN for business purposes, we wanted to clarify something here: these are not the VPNs we’re saying you should use.

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Is Antiquated Technology Hurting Your Business?

Is Antiquated Technology Hurting Your Business?

When your technology gets older it has a tendency to get less effective. This can be a major roadblock to organizational productivity, and have devastating effects on your business. These include major downtime events and overwhelming inefficiency. Let’s take a look at some ways that you know that it’s time to focus on reinvestment. 

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Custom Building Blocks Coming to Google Workspace, but Not for Everyone

Custom Building Blocks Coming to Google Workspace, but Not for Everyone

Google continues to build its Workspace platform up with new and innovative tools that can help businesses be more successful and efficient. One such tool is a new solution being offered to select businesses using work or school platforms of Google Workspace: custom building blocks.

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Smartphones: What’s New for 2023

Smartphones: What’s New for 2023

Each year, we take some time and take a look at the most interesting new smartphones that are being released. Over the past few years, fewer companies are making smartphones and throughout the whole industry, innovation has seemed to slow. Whether this is a result of rigid market dynamics, supply shortages, or the extraordinary costs it takes to manufacture and source components, it has taken some of the largest technology companies in the world—such as Amazon, LG, and HTC—out of the market and presented limited opportunities for other global technology leaders such as Microsoft, Sony, and Nokia. 

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Tomorrow is Earth Day, But Here’s What Your Business Can Do Every Day

Tomorrow is Earth Day, But Here’s What Your Business Can Do Every Day

Sustainability is a hot topic nowadays, from how we conduct ourselves in our personal lives to how businesses go about their respective business. If this is something that you want to promote in your business, we figured that the day before Earth Day was as good a day as any to share some of the ways you can do so.

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You Need to be Mindful of Wearable Tech

You Need to be Mindful of Wearable Tech

The increase in wearable technology that you see coming into your business has substantially increased over the past couple of years. People are doing a better job of tracking their health and using wearable technology to improve their work lives. This creates a problem for the business because every single device brought onto a network is a potential threat and threats have to be managed. Let’s take a look at how people are using wearable technology and what you can do in response to this trend. 

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Data Backup Truly Protects a Business

Data Backup Truly Protects a Business

Data backup is a must-have for every business, but it isn’t enough to just copy your data. You will need to have a data recovery strategy in place to ensure that your business can effectively respond after a data loss incident. Today, we’ll take a look at why considering your recovery strategy early is important, and how to prioritize it with everything else going on with your business.

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Keyboards Get Pretty Gross, Here’s the Safest Way to Clean It

Keyboards Get Pretty Gross, Here’s the Safest Way to Clean It

The keyboard that you may very well have used to access this blog is, in a word, gross. While we aren’t going to go into too much detail about what makes keyboards so grimy, we did want to outline how you can easily clean up your keyboard every so often, just to make sure that it’s A: more hygienic, and B: less likely to malfunction at some point.

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File Digitization Brings a New Element to Your File Management

File Digitization Brings a New Element to Your File Management

Most modern organizations will have digitized their businesses to at least some degree without really putting much effort or thought into it. This massive and often unconscious change has created a lot of benefits for businesses with perhaps one of the most overlooked benefits being document digitization. Today, we want to discuss the great benefits that come from this initiative and why you should consider it.

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VoIP Has the Features You Need in a Complete Communications System

VoIP Has the Features You Need in a Complete Communications System

Ah, the business telephone solution. You know you need it, but you dislike working with your current telephone provider for a number of reasons. You know you can get a better deal if you look around, but we bet that the best deal around is a hosted Voice over Internet Protocol solution from We Define IT. How can our VoIP solution save your business time, energy, and resources?

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What Should You Expect out of Artificial Intelligence?

What Should You Expect out of Artificial Intelligence?

AI has been a hot topic in recent months and years, which only makes sense. Not only has it been used in more public applications, but it has also caused a bit of controversy as it seems to “compete” with people. Back in September, art made by using an artificially intelligent platform caused a stir by winning an art competition, and workplace fears of a computer taking one’s job have seemingly become more well-founded than ever.

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In Battle Employee vs. AI, Everyone Can Be a Winner

In Battle Employee vs. AI, Everyone Can Be a Winner

For many years now, there’s been a bit of a fear of AI—artificial intelligence—in the workplace, all while it has been put into practical use more and more often in many businesses. This all ties back to the work of Alan Turing, who (amongst his accomplishments in computing) created what we know as the Turing Test as a means of gauging how intelligent a computer is. 

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Google Got Rid of Search Results Pages

Google Got Rid of Search Results Pages

Countless jokes have been made in the IT world about the perfect place to hide something being page two of Google—just hang out with some IT professionals, and there’s a good chance you’ll hear it. Unfortunately, Google is making a change to its search results that will make this joke completely irrelevant.

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Despite Rough Waters, Expect More AI in 2023

Despite Rough Waters, Expect More AI in 2023

There’s no denying that the economic forecast at the moment is a bit bleak, with murmurings of a recession growing louder by the day. As this situation develops, many companies are likely seeking out opportunities to trim the fat. Despite this, however, we anticipate that artificial intelligence will actually see a bit of an uptick. Let’s go over why.

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The DBMS Is a Big Part of Your Business Whether You Know It or Not

The DBMS Is a Big Part of Your Business Whether You Know It or Not

For the average business, the database plays a big role. How big of a role? Your business won’t function the way you want it to function without it. In order to manage your databases correctly, you need a solid database management system (DBMS). This week, we thought we would discuss the DBMS and how it works to assist your business computing.

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New Technologies That May Soon Be Part of Your Business (If They Aren’t Already)

New Technologies That May Soon Be Part of Your Business (If They Aren’t Already)

Every piece of technology we regularly use today was once earth-shakingly innovative, regardless of how mundane and common it seems to us now. Think about it: people once had endless questions about the Internet, about computers…even about electricity. Let’s consider some modern innovations that we have many questions about now, but may someday be just as much of a given as the other tools we so commonly use today.

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Microsoft Office is Dead, Long Live Microsoft 365

Microsoft Office is Dead, Long Live Microsoft 365

In what seems to be the final stage of a plan that Microsoft has been inching towards for years, Microsoft Office will apparently be phased fully into the Microsoft 365 brand. Let’s consider what we know so far about this change.

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AI to Be Included in Select Microsoft Tools

AI to Be Included in Select Microsoft Tools

Artificially-intelligent image generation has become a hot topic in recent weeks and months. Not too long ago, an artist created a stir for winning a competition with an image that he largely created using an artificially-intelligent tool. Now, Microsoft has announced that similar AI-powered image generation tools will be integrated into many of their applications.

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