We Define IT Consulting

We Define IT Consulting has been serving the Brooklyn, Northwestern PA, Western and Central New York area since 2007, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Chromebook Waste is a Serious Problem for Businesses and Education

Chromebook Waste is a Serious Problem for Businesses and Education

Laptops are no longer exclusive to the home and work environments; indeed, more and more schools and universities are adopting laptops and other educational technology for the purposes of delivering cutting-edge instruction. Chromebooks are just one option available, if not the most cost-effective one out there. This leads to a unique set of problems, though, particularly when the software powering these devices reaches its end of life.

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Microsoft Continues to Innovate with AI Tools and Services

Microsoft Continues to Innovate with AI Tools and Services

Artificial intelligence, or AI, is a bit controversial at the moment, but there can be no denying that it will play an important part in the business world in the years to come. In fact, many organizations are seeking to expand their AI offerings and capabilities, including notable companies like Microsoft. Here are some of the solutions Microsoft is offering businesses in terms of AI.

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Are Managed Services Really That Big a Deal? Yes: Here’s Why

Are Managed Services Really That Big a Deal? Yes: Here’s Why

The cloud has enabled managed IT service providers, or MSPs, to fill a uniquely shaped void in many companies’ business models. Working with a managed service provider can make up for all of the traditional challenges of technology maintenance and management while also affording you unique opportunities to reduce costs, minimize waste, and maximize productivity.

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Make the Most of Your Mobile Devices with These 5 Tips

Make the Most of Your Mobile Devices with These 5 Tips

Mobile devices like smartphones have become synonymous with productivity, allowing people to get work done while on-the-move, yet in the same breath, you could say they are synonymous with distraction. With the right practices and the right apps, however, you can mitigate these challenges and be quite productive with a smartphone. Let’s explore how.

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eSignature Tools Provide Value for Small Businesses

eSignature Tools Provide Value for Small Businesses

When a business strikes a deal, there is usually some sort of paper trail or contract involved to hold both parties involved accountable. However, the traditional method of managing paper documents is both time-consuming and wasteful. With eSignature tools, businesses can change the way they handle signing documents for the better.

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Sports Franchises Rely Heavily on Analytics

Sports Franchises Rely Heavily on Analytics

Professional sports has witnessed a significant shift in the way teams and organizations approach their strategies. Gone are the days when gut instinct and intuition were the sole driving forces behind decisions. Nowadays, sports are increasingly relying on analytics to gain a competitive edge. In this week’s blog, we explore the growing influence of analytics in sports and the ways in which data-driven insights have revolutionized the game.

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Looking to Make More Sales? Consider Using These Technologies

Looking to Make More Sales? Consider Using These Technologies

Today’s technology can be used to help optimize and elevate just about any of your business’ processes, including your sales processes. Let’s run through a few examples of how your sales team could (and really should) be using tech to their advantage.

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Expect to See More Folding Phones in the Future

Expect to See More Folding Phones in the Future

Foldable phones undeniably saw a very slow start when they were introduced a few years ago, high prices and horror stories about their fragility scaring away all but the earliest of early adopters. However, thanks to an enthusiastic fanbase, the concept has persisted and has become a legitimate option amongst flagship devices. 

Let’s consider some of the predictions that have been made surrounding the future of the foldable smartphone market, and why business users might be drawn to the flexible form factor. 

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There are Some Serious Benefits of Bringing On a New POS System

There are Some Serious Benefits of Bringing On a New POS System

Having an efficient and reliable point of sale (POS) system is essential for any retail or hospitality establishment. A robust POS system offers numerous benefits that can streamline the operations of the business and enhance customer and worker experiences. This week, we take a look at some of the main benefits of integrating a robust POS system in your business. 

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What a Microsoft Study Says AI Can Do About Work

What a Microsoft Study Says AI Can Do About Work

With the release of the 2023 edition of their annual Work Trend Index report, dedicated to exploring the topic of Will AI Fix Work?, Microsoft took a deep dive into the impact that artificial intelligence will have on the workplace in the future. This report ultimately resulted in three major conclusions, which we felt we should help amplify and contextualize.

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Just Because You Can Automate Something, Doesn’t Mean You Should

Just Because You Can Automate Something, Doesn’t Mean You Should

One way businesses attempt to save money is through automating certain processes and tasks that have traditionally been time-consuming or monotonous for their workforce. When implemented appropriately, automation can cut costs, streamline operations, and improve quality of life for workers. However, just because a task can be automated doesn’t necessarily mean that it should be automated. Let’s look at the arguments for and against automation in these contexts.

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Looking for Your Business to Go Green? The Right Tech Can Help!

Looking for Your Business to Go Green? The Right Tech Can Help!

It isn’t unusual for modern businesses to turn more and more often to “green” technologies, partially due to the reduced environmental impacts that come with their use, and partially due to the operational advantages that many of these technologies also bring. Let’s discuss some of the options that even smaller businesses can embrace that bring these kinds of mutual benefits.

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Implementing Bring Your Own Device, Without Bringing Your Own Risks

Implementing Bring Your Own Device, Without Bringing Your Own Risks

There’s no denying that running a successful business comes with its fair share of costs, and many would argue that some of these costs are anything but fair. As such, it makes sense to try and minimize your operating expenses by any sustainable means. Let’s go over one such cost-saving measure you can implement—Bring Your Own Device policies—and address how to do so without shortchanging your business’ security in the process.

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Don’t Fall for These 3 Browser Myths

Don’t Fall for These 3 Browser Myths

There is a lot of misinformation and misperceptions out there related to network security, especially where small businesses are concerned. In particular, browser security is one aspect where many individuals’ knowledge simply falls flat, and they buy into myths that put their data at risk. Let’s clear up some of these misconceptions so you can go about your day in a more secure way.

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Want Additional Windows Functions? Consider Microsoft PowerToys

Want Additional Windows Functions? Consider Microsoft PowerToys

Since the Windows 95 operating system, Microsoft has been separately publishing 15 free utilities to add significant capabilities intended to help a user make some small tweaks and adjustments in a relatively safe way, as compared to what would otherwise be necessary to make these changes. Microsoft PowerToys are still available today, so let’s discuss what some of them can do…and how you should go about getting these tools, if so you choose.

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Ask a Tech: How to Choose the Right Laptop to Buy

Ask a Tech: How to Choose the Right Laptop to Buy

We spend a lot of time working with the technology that businesses rely on, including the laptop workstations used by just about everyone in many organizations today. As such, we wanted to share some of our insights so that you know what qualities you should look for when you’re ready to acquire some additional devices for your business.

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Should AI Development Be Stopped? Experts Say So

Should AI Development Be Stopped? Experts Say So

It seems that you can’t turn your head nowadays without seeing artificial intelligence being incorporated into some software or platform. However, many leaders in the technology space have expressed their concerns about—as they put it—the “profound risks to society and humanity” that AI poses, outlined in an open letter. 

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It’s Important to Be Selective With Your Business’ VPN…Here’s Why

It’s Important to Be Selective With Your Business’ VPN…Here’s Why

“I just wanted to take a second to thank the sponsor of this video, [insert VPN provider here], for supporting the channel!”

If you’ve been on YouTube in the past few years, this message likely sounds pretty familiar. Virtual private network providers have been taking advantage of the trend of influencer marketing to spread awareness of their largely obscure product—often, offering an enticing deal. While we have and will continue to promote the use of a VPN for business purposes, we wanted to clarify something here: these are not the VPNs we’re saying you should use.

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Is Antiquated Technology Hurting Your Business?

Is Antiquated Technology Hurting Your Business?

When your technology gets older it has a tendency to get less effective. This can be a major roadblock to organizational productivity, and have devastating effects on your business. These include major downtime events and overwhelming inefficiency. Let’s take a look at some ways that you know that it’s time to focus on reinvestment. 

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Custom Building Blocks Coming to Google Workspace, but Not for Everyone

Custom Building Blocks Coming to Google Workspace, but Not for Everyone

Google continues to build its Workspace platform up with new and innovative tools that can help businesses be more successful and efficient. One such tool is a new solution being offered to select businesses using work or school platforms of Google Workspace: custom building blocks.

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